Georgia Primary Elections – March 24, 2020

45 days prior to the election=

(Saturday, February 8, 2020)

General Elections – November 3, 2020

60 days prior to the election =

(Friday, September 4, 2020)

*Day 45/60 is the day before election day
Stations have the choice of running or not running political spots on election day…BUT if spots are aired on election day the political rate applies.

Stations are reminded to have a Political Disclosure Statement on file that explains the station’s policies regarding political advertisements, such as election day inventory.

For more information please reference the Political Broadcasting Guide from Wilkinson, Barker, Knauer, LLP.

Is one of your on air employees running for office? Here’s everyting David Oxneford says you you need to know. Equal Opportunties With On Air Employees Running For Political Office

Lowest Unit Rate Windows for Alabama, Georgia, and South Carolina.

State/Territory Primary/Caucus Date LUC Window Opens (45 days prior) General Election Date LUC Window Opens (60 days prior)
Alabama Tuesday, March 3, 2020 (Presidential and other races)
Tuesday, March 31, 2020 (Runoff for non-presidential, if necessary)
Saturday, January 18, 2020
Saturday, February 15, 2020
Tuesday, November 3, 2020 Friday, September 4, 2020

Georgia Tuesday, March 24, 2020 (Presidential)
Tuesday, May 19, 2020 (Other races)
Tuesday, July 21, 2020 (Runoff for non-presidential, if necessary)
Saturday, February 8, 2020
Saturday, April 4, 2020
Saturday, June 6, 2020
Tuesday, May 19, 2020 (Nonpartisan)
Tuesday, July 21, 2020 (Nonpartisan runoff, if necessary)
Tuesday, November 3, 2020 (All partisan races)
Tuesday, December 1, 2020 (State and local runoff, if necessary)
Tuesday, January 5, 2021 (Senate and House runoff, if necessary)
Friday, March 20, 2020
Friday, May 22, 2020
Friday, September 4, 2020
Saturday, October 2, 2020
Saturday, November 6, 2020

South Carolina Saturday, February 29, 2020 (DEM presidential only; REP presidential cancelled)
Tuesday, June 9, 2020 (Other races)
Tuesday, June 23, 2020 (Runoff for non-presidential, if necessary)
Wednesday, January 15, 2020
Saturday, April 25, 2020
Saturday, May 9, 2020
Tuesday, November 3, 2020 Friday, September 4, 2020