WXIA-TV

Category:
Media – Journalism – Newspaper

Position/Title:
Digital Executive Producer-Video

Primary Industry:
Broadcasting – Radio – TV

Manage Others:
No

Details:
WXIA, TEGNA’s NBC station in Atlanta, is searching for an experienced and passionate Executive Producer of Digital Video to oversee video content and strategy across 11Alive’s platforms with an audience-first focus.

The Executive Producer of Digital Video is a journalist, reports to the Director of Digital Content and is a member of the news management team working to grow 11Alive’s audiences with an emphasis on the 11Alive YouTube Channel and OTT apps.

This skilled journalist will take ownership of the channel’s and app’s overall strategy, analytics, content, aesthetics, optimization, experimentation, training and other video-centric tasks. This person will also play an active role in the daily editorial process by being a digital voice to help inform editorial decision making. As a manager, this role will also assist in day-to-day digital team management.

The ideal candidate is a journalist who has a background in producing, editing and distributing video on digital. This person is a leader with a strong voice in the editorial meetings and in the newsroom championing accuracy and audience experience.

Help create strategy and drive growth of 11Alive’s OTT apps.
Works with the news digital team and digital management to coordinate daily news efforts working continually with broadcast Executive Producers for multiple-screen show experiences.
Uses metrics and social listening to find, pitch and produce unique content and story angles.
Assists in managing and developing a team of digital content producers
Recruiting
Focuses on accuracy and balance in digital articles and social content through copy editing and training of staff
Helps ensure content is maximized to drive KPIs (SEO headlines, related links, embeds).
Helps foster environment that champions original, digital-first content production
Aggressively covers breaking news for digital/social platforms through breaking news alerts, live streams, social posts and web articles.
Works closely with the digital team for training and development around video production and distribution.
Works with the digital producers, show producers, content producers, multi-skilled journalists, photojournalists, reporters and anchors to create a multiple-platform, 360 degree storytelling experiences.
Assists with story planning and logistics to produce digital first, engaging storytelling through articles, videos, photo galleries, social media, push alerts, live streams and interactive elements
Uses data to establish and manage video strategy.
Requirements:

 

Minimum 5 years managing, producing and showcasing digital and social content in a newsroom
Experience in a leadership position
Skilled copy editor
Skilled video producer and editor
Understanding of copyright law, music rights and basic journalism legal principals
Well versed in online metrics such as Google Analytics, YouTube Studio, CrowdTangle, Facebook Insights, etc.
Working knowledge of Content Management Systems, Basic HTML, live stream technology and social media algorithms
BS/BA in related field – journalism, communications, broadcast

We are an Equal Opportunity Employer and value the benefits of diversity in our workplace.

Vacancy Type:
Full Time

Date Posted:
12/17/2021

Closing Date:
3/17/2022

City:
Atlanta

State:
Georgia

URL:
http://11alive.com

Experience:
5 Year(s)

Requirements:
Requirements:

 

Minimum 5 years managing, producing and showcasing digital and social content in a newsroom
Experience in a leadership position
Skilled copy editor
Skilled video producer and editor
Understanding of copyright law, music rights and basic journalism legal principals
Well versed in online metrics such as Google Analytics, YouTube Studio, CrowdTangle, Facebook Insights, etc.
Working knowledge of Content Management Systems, Basic HTML, live stream technology and social media algorithms
BS/BA in related field – journalism, communications, broadcast

Contact:
online

Apply Online URL:
http://www.jobs.net/j/JUcfSLOH?idpartenaire=10101&jobdetails=true

Job posted by an EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER

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