The GAB Innovation Fellows program pairs a UGA journalism student with a Georgia broadcaster to accomplish specific digital goals — providing a rich learning experience for both members of the partnership for the benefit of local radio and television stations as they diversify their strategies for reaching audiences through digital.
Students with digital expertise work on products or strategies for approximately four hours per week, typically remotely, during the fall or spring semester, under the direction of station leadership and Dr. Amanda Bright, director of the Cox Institute Journalism Innovation Lab at UGA. Projects can include social media strategies, new digital products, website revisioning, audience research and growth, graphic template creation, or whatever the station needs to be successful on digital platforms.
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